Our Story

Pretty Vulgar, a vintage-inspired makeup line, was created by a collective flock of cosmetics industry veterans, innovators and makeup artists who wanted to create a brand that embodies the fact that people are beautiful multifaceted contradictions.

Our cruelty-free makeup formulations are developed free of parabens, sulfates and phthalates. The diverse spectrum of vibrant colors, lightweight formulas and long wear are just a few of the benefits you will experience.

Our products are inspired by an eclectic vintage aesthetic, bringing back timeless qualities of generations past, and thoughtfully designed to look as good on you as they will on your vanity.

Our beauty looks are motivated by the colorful diversity of birds everywhere, encouraging us to embrace the beautiful contradictions that exist in all of us, to have the elegance of a swan in one moment and the darkness of a raven the next. Now, the choice isn't Pretty or Vulgar, but to blend, blur and mix into a colorful shade that's uniquely you.